Head of Creator and Community Product Communications, YouTube

About the job

Over the past 20 years, YouTube has grown from a small video website into the leading video streaming platform. Today, YouTube remains the original and largest creator economy. In this role, you will work with cross functional teams to develop and execute communication campaigns to help inform creators and press about our comprehensive suite of products that enable creators to find an audience, build a community and build a business on YouTube.We help inform and educate users, advertisers, partners, opinion leaders--and our own

employees--about the benefits of Google's products, our distinctive company culture/values and our approach to the big public policy issues of the day. You are quick-witted, entrepreneurial and intellectually curious. To succeed in this role, you are willing to try new things and can manage numerous projects with tight deadlines.

Things happen quickly at Google, and to do great work, you need to be an enthusiastic team player who can work cross-functionally with partners across PR, Communications, Marketing, Product, and beyond.Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $219000 - $305000 (USD) + 25% bonus target + equity + benefits

Learn more about

benefits at Google.

Responsibilities

• Manage a small team responsible for communications related to YouTube’s products for creators of all sizes.
• Devise and execute public relations campaigns that drive casual creation on YouTube and reinforce YouTube’s leading role in the creator economy.
• Design and execute a proactive executive platform for executive leadership, identifying and securing placements across speaking events, Tier-1 media, bylines, podcasts, creator channels, and more
• Manage and cultivate partnerships with a broad swath of media, including tech, consumer, and business press, but also new media, creators, podcasters, and more.
• Take a leading role in Made On YouTube, our annual event where we unveil YouTube’s latest innovations. Develop comms strategies, narratives, blog posts, pitches, FAQs, social plans, etc. Manage crisis comms. Brief spokespeople and staff interviews.

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 14 year of experience in public relations, media relations, or internal and executive communications with technology products or services.

Preferred qualifications:

• Professional experience managing product, creator or business communications.
• Familiarity with creators’ mindset, online video, and the broader media landscape.
• Demonstrated ability to work calmly and maintain good judgment in a changing, high-stress environments; ability to think, plan and execute on multiple projects simultaneously.
• Excellent communications skills, verbal and written.
• Strong track record of creative storytelling, proactive press outreach, and building relationships with journalists, influencers and stakeholders.
• Team-player who can divvy up difficult projects and work well with a number of cross-functional teammates.