Vice President, Go-to-Market

Amex Digital Labs is responsible for catalyzing digital innovation by originating, incubating, and managing emerging products and platforms that can be essential to our customers' digital lives. We emphasize creativity, customer centricity, and innovation. Focus areas include crafting industry-leading digital payment solutions, leveraging our membership assets to build digital experiences, and defining new products and services based on emerging technologies and trends.

The Go-to-Market VP will lead the function responsible for launching Digital Labs' portfolio within the context of complex internal processes across key emerging digital products. The successful candidate will play a critical role in translating new technologies into actionable business decisions, accelerating launches, and driving cross-functional alignment across American Express.

The role will serve as a central leader for high-priority initiatives spanning Agentic Commerce, GenAI, digital wallets, blockchain, and other payment technologies. This leader will partner closely with senior executives, product teams, and enterprise stakeholders such as Legal, Compliance, Privacy and InfoSec to evaluate new opportunities, navigate complex risk requirements, and bring innovative products and experiences to market.

This VP will also oversee Digital Labs' governance and control environment, ensuring appropriate risk governance oversight while enabling agility, innovation, and speed to market.

Qualifications

• Exceptional interpersonal, communication, and negotiation skills with the ability to influence partners across a wide variety of functions
• Exceptional agency, can handle ambiguity in a fast-moving organization, and thrives on a high level of autonomy and responsibility
• Ability to drive results against timelines, prioritize, and execute flawlessly
• Exceptional strategic, critical, and creative thinking to problem-solve obstacles and develop winning solutions
• Exceptional program management skills to lead end-to-end partnerships across several key verticals simultaneously – product development, engineering & technology, marketing, operational excellence, servicing, legal, compliance, information security, etc.
• Self-starter that can excel in a dynamic environment by driving decision-making, working well under pressure, and adapting to frequent change
• Excellent relationship-building with partners and across internal stakeholders
• Proven track record in crafting and storytelling
• Possess intellectual curiosity about the evolving digital, mobile, and alternatives payments space and innovative membership experiences
• Expertise in articulating product functionality and demonstrating technical acumen
• Demonstrated people leader who can coach and develop talent
• Bachelor's Degree required, MBA a plus
• Employment eligibility to work with American Express in the U.S is required as the company will not pursue visa sponsorship for these positions.

Responsibilities

• Lead a team of ~20 GTM and governance colleagues
• Drive the go-to-market path and process across the Digital Labs product portfolio, including Generative AI, Agentic Commerce, Digital Wallets and blockchain-based products and features
• Proactively anticipate risks/issues and ensure appropriate mitigation planning is in place to avoid compromising delivery
• Collaborate closely with international markets to determine appropriate management of global launches
• Supervise ongoing performance of products live in market and provide thought leadership on post-mortems to optimize future launches
• Anticipate emerging regulatory and operational considerations associated with new technologies and ensure appropriate stakeholder engagement and mitigation planning
• Lead a centralized governance function responsible for maintaining the overall control and compliance environment for Digital Labs and ingest all process changes related to Project Guardian, in partnership with Control Management, GCO and Compliance
• Oversee Digital Labs' audit and regulatory engagement, including enterprise-wide reviews, regulatory inquiries, and executive presentations related to the innovation portfolio
• Establish scalable governance and decision-making processes
• Lead process improvements, develop toolkits/resources, and reengineer activities across the team to help increase agility and speed to market