Deputy Lead, Community Sales

The Company

Faraday Future is a California-based technology company focused on the design, engineering, and development of intelligent, connected electric vehicles and related artificial intelligence-enabled technologies. Founded in 2014, the Company's mission is to disrupt the automotive and technology industries by creating user-centric, technology-first experiences.

The Company, together with its controlled subsidiaries, operates across multiple technology-driven areas, including AI electric vehicles, robotics, and its crypto business (AIXC), all under its upgraded Global EAI Industry Bridge Strategy, marking the beginning of a new chapter in AI mobility and Web3 integration. FF is committed to redefining mobility through AI innovation.

Join us in shaping the future of intelligent transportation and technology by creating something new, something connected, and something with a true global impact.

Your Role

The Deputy Lead, Community Sales will serve as the deputy to the Head of Community Sales, driving the day-to-day execution of user acquisition, community operations, and sales conversion for Faraday Future's robotics and education products across three core audience groups: developers, shareholders and retail investors, and the education market, including parents and families.

This is a hands-on operator role: building communities, running referral campaigns, managing creators and community leaders, and turning engagement into product sales. The ideal candidate genuinely lives in communities: someone who spends their days on TikTok, Instagram, Discord, X, and Reddit, understands how attention turns into purchase, and can run a growth campaign end to end without a manual.

Key Responsibilities

• User acquisition and profiling: Own target-user identification, tiering and tagging, and acquisition entry points for all three audience groups; unify intake forms and source tagging; ensure new users receive first contact within 24 hours; drive onboarding and retention.
• Developer community: Build and run Discord servers, a GitHub presence, and X channels for robotics developers; host demos, tutorials, and AMAs; convert developer interest into product purchases and qualified leads.
• Shareholder and investor community: Support shareholder-facing community initiatives and retail investor engagement in coordination with IR and legal, always using publicly disclosed information only; grow engagement among retail shareholders and investor communities.
• Education market, including parents and families: Run TikTok, Instagram, Facebook Groups, and livestream campaigns for STEM education and family audiences; drive course-trial and product sales; capture leads from demos and events.
• Referral and growth campaigns: Design and execute invite-a-friend and referral-code programs, plus creator-driven growth mechanics across all three audience groups; track referral attribution and reward fulfillment.
• Creator and community leader network: Recruit and manage US creators, influencers, and community moderators across developer, investor, and parent communities; maintain a roster covering pricing, content schedules, and campaign results.
• Online and offline events: Plan and run livestreams plus in-person demo events (e.g., developer meetups, investor events, robot experience days and pop-ups); capture leads and drive structured follow-up.
• Data and reporting: Maintain the growth dashboard (followers, views, livestream conversion, leads, sales) segmented by audience group; produce weekly reports and the month-end operating review.
• Deputy duties: Stand in for the Head of Community Sales when needed; coordinate with product, legal, finance, and IR teams on campaigns, incentive rules, and compliance.
• Basic Qualifications
• 3+ years of hands-on experience in community management, social media growth, or creator partnerships in the US market, with a track record of running referral campaigns and growing communities from zero.
• Deep immersion in US internet culture: a daily active user of TikTok, Instagram, Discord, X, or Reddit who understands formats, memes, and what makes content travel.
• Experience engaging at least one of the three target audiences: developers, retail investors or shareholders, or parents and families in the education space.
• Experience designing referral and incentive mechanics, including attribution and basic anti-fraud controls.
• Strong short-form copywriting and social content skills in English.
• Data literate: comfortable with funnel tracking, basic metrics, and spreadsheets.
• Native or near-native English; Mandarin is a plus.

Preferred Qualifications

• Experience selling consumer tech, education products, toys, or hardware through social channels in the US.
• Experience with developer relations, robotics communities, or STEM education communities.
• Experience with retail investor or shareholder communications in a public company setting.
• Livestream selling experience (TikTok Live, Instagram Live, or YouTube).
• Familiarity with robots, smart devices, or the US creator economy.
• Bachelor's degree preferred but not required: proven community results matter more than credentials.