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USA AZ - Tempe Headquarters
Source: Becton Dickinson careers · View original posting
From Becton Dickinson's posting. “We” and “our” refer to the employer.


 We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
As Product Manager for Innovation and Upstream Marketing, PI Vascular, you will be responsible for the innovation strategy of assigned products and spaces in conjunction with R&D, Clinical, Downstream Marketing, and other functions. You will be accountable for identifying unmet needs, market analysis, market research, and commercial deliverables for new product development. Candidates will be expected to be onsite in our Tempe, Arizona office 4 days per week (Monday-Thursday) with the option to work remotely on most Fridays.
Work with R&D to develop a strong portfolio of product development projects that support the strategic direction and grow the business.
Build relationship with and know key customers/distributors and major buying groups.
Take an active role on product development teams as leader or key participant.
Communicate with domestic sales force and global marketing entities (directly and through international marketing).
Identify and communicate market trends to division management and cross-functional team.
Develop and implement comprehensive product marketing plans including strategic and technical components.
Forecast sales volume, monthly and long-term.
Budget administration (promotional and expense).
Develop market and revenue models, including analyses of operating expenses, profit and loss.
Identify and develop marketing programs, sales tools and promotions.
Prepare strategic plans for product and/or market segment.
Recommend product line modifications, extensions, new products and product deletions. Requirements:
Bachelor’s degree in Business Administration, Marketing, Engineering, or relevant field; Master’s degree preferred.
Ability to work independently and collaboratively in a fast-paced environment.
Familiarity with medical terminology and clinical trial methodologies preferred.
Must be able to travel up to 30% including international travel, as needed.
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