Sr Associate, Product Strategy

About us

Appnovation is the AI Product Company. Headquartered in Vancouver, Canada, with teams around the world, Appnovation builds AI products, delivers enterprise AI and digital solutions, and co-invests with clients to bring new AI products to market.

Open source has been the foundation of Appnovation's work since 2007, and it remains the foundation underneath every AI product the company builds today. Appnovation teams work with organizations in highly regulated industries, including global leaders such as Pfizer, Google and AstraZeneca, to help them adopt AI they can govern and own.

ABOUT THE PRACTICE

Product & Strategy is a consulting practice for practitioners who want to do the full job — defining what gets built, why it matters, and how it comes to life. We bring product thinking and strategic thinking together, integrated by practitioners who can do both. Our work spans product definition, customer experience, service design, transformation, and the delivery continuity that holds it all together.

THE ROLE

As a Senior Associate, you are an independent practitioner who leads meaningful portions of the work. You own requirements, backlogs, process maps, journeys, and prioritisation — the product-facing artifacts that keep delivery on track. You also connect that work to the strategic context it lives within, helping ensure what the team is building stays true to what the client actually needs.

This is a role for someone who takes ownership, pushes quality higher every time, and uses every engagement as an opportunity to grow as both a product and strategic thinker.

HOW WE WORK

We are a practice built on momentum. We learn constantly — because the work demands it and because we want to. We carry ideas into action, because thinking that stays in a deck doesn't count. We stay curious — asking better questions, pushing deeper, exploring what others miss. And we treat AI as a creative partner, not just a productivity tool — using it to expand what we can imagine, prototype, and build. If you are never satisfied with "good enough" and you want to do better every single time, you will find a home here.

WHAT YOU'LL DO

• Own detailed ticket writing and backlog translation for defined workstreams — you produce requirements and stories that teams can act on
• Translate stakeholder needs and strategic direction into requirements, user stories, process maps, and backlog-ready artifacts
• Apply and adapt product and strategy frameworks — customer journeys, service blueprints, prioritisation models, ecosystem maps — to the specific context of your engagement
• Contribute to strategy engagements across product strategy, customer experience, service design, transformation planning, and research-led initiatives
• Contribute analysis, synthesis, and structured thinking to the development of strategic recommendations
• Identify risks, gaps, and dependencies within your workstreams and surface them proactively
• Support continuity from strategic direction through to design, development, and QA
• Facilitate smaller working sessions and stakeholder clarifications with growing confidence
• Contribute to proposal or pitch support where relevant
• Use AI and visual tools both to accelerate your work and to expand your creative range — exploring how AI can help you ideate, prototype, and challenge your own thinking
• Push the quality of your own work higher with every engagement, and actively coach junior team members on how to do the same

WHAT YOU'LL BRING

• 3–5 years of experience in product management, business analysis, strategy consulting, customer experience, service design, or a closely related field
• Strong ownership of product documentation — requirements, user stories, acceptance criteria, and process flows that teams can act on without heavy rework
• Experience applying frameworks to real product or client problems — you adapt rather than copy
• A developing ability to connect product work to strategic context and vice versa • Growing confidence in client-facing communication and facilitation • Curiosity that leads you to dig deeper and ask better questions
• A clear drive to keep learning and to raise the quality of your work consistently • Practical fluency with digital tools and AI-assisted ways of working
• A track record of delivering consistently and raising quality around you

What Appnovation Offers

• Challenging and rewarding work with real impact
• Direct Access to Cutting-Edge AI Platforms
• Diverse and Inclusive Culture
• Growth opportunities for personal and professional development
• A collaborative and innovative work environment where your ideas are valued
• Exposure to exciting projects and high-profile clients
• Supportive work environment with access to company leaders
• Hybrid working model

What Benefits Appnovation Has to offer

Private Medical Insurance

Dental Plan

Registered Retirement Savings Plan

Wellness Allowance

ME Days

Employee Assistance Programme

Fertility and Menopause Leave

Thank you for your interest in a career with Appnovation Technologies! Please note that only those selected for an interview will be contacted.

At Appnovation, we recognize that diverse teams are the strongest teams. Diversity, Equity & Inclusion is not only something that we embrace - we celebrate it! We are proud to be an Equal Opportunity Employer and we encourage applicants from all backgrounds, lived experiences and industries to apply. Come join us at Appnovation, and learn more about how we stay true to our company values as we build better lives through better digital.

Accommodations are available upon request throughout the recruitment process.