Category / Trade Analyst

Working at Freudenberg: We will wow your world!

Responsibilities:

• Support Category Management: Develop fact-based category reviews, assortment recommendations, retailer presentations, and business planning materials.
• Support Trade & Shopper Marketing Programs: Assist with promotional planning, shopper marketing initiatives, retail activation, and performance measurement.
• Execute Go-To-Market Initiatives: Support coordination of product launches, commercialization activities, and customer activation programs to ensure successful market execution.
• Deliver Commercial Insights: Analyze sales, shopper, customer, and category data to identify growth opportunities, business risks, and actionable recommendations.
• Maintain Commercial Processes & Tools: Manage reporting systems, commercial databases, retailer information, budget tracking, and sales enablement resources to support efficient business operations.
• Support Business Execution: Assist with customer meetings, trade shows, broker partner requests, retailer inquiries, and other administrative or operational activities that support commercial objectives.
• Drive Cross-Functional Coordination: Partner with Sales, Marketing, Finance, Supply Chain, and external partners to manage projects, track deliverables, and support commercial planning activities.
• Lead Special Projects & Development Opportunities: Conduct ad hoc analyses, support strategic initiatives, and gradually assume ownership of smaller customer accounts and cross-functional projects as experience grows.

Qualifications:

• Degree in Marketing, Business Administration, or related field preferred.
• Local with the ability to work a hybrid schedule, 3 days/week on-site in Aurora, IL.
• 2+ years of experience in CPG, Retail, Sales, Marketing, Category Management, Shopper Marketing, Trade Marketing, or related business functions, including relevant internship or co-op experience (within CPG, retail, analytics, or commercialization functions).
• Strong analytical skills with proficiency in Excel and reporting tools, with experience analyzing sales, shopper, category, market, or retailer data to generate actionable business insights. Experience with syndicated/retailer data sources (e.g., Circana/Nielsen, POS data) and space planning software is a plus.
• Knowledge of Trade Marketing, Shopper Marketing, Go-To-Market Strategy, and Category Management, including promotions, retail activation, assortment optimization, and commercialization preferred.
• Strong project management, communication, organizational, and business planning skills, with the ability to manage multiple initiatives and collaborate across functions.
• Strong business acumen, problem-solving skills, initiative, and leadership potential.

The expected annual salary range for this position is $65,000-$75,000 USD. Compensation for this position will be determined by the candidate's qualifications, experience, education, and overall alignment with the role's responsibilities. ‎ ‎

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Freudenberg Household Products LP (USA)