Product Engineer, Consumer

About the Role

Own the full lifecycle of consumer products, from identifying user opportunities to building and shipping polished experiences. This hands-on role combines product strategy, design, and full-stack engineering, with a focus on learning from real users and improving engagement and retention.

What You'll Do

• Define product positioning, scope features, and identify the smallest complete version to build.
• Design consumer user experiences, including onboarding, activation flows, and interface copy.
• Build frontend and backend systems with TypeScript, React, Next.js, and Node.js.
• Implement APIs, SQL data models, authentication, payments, and subscriptions.
• Set up analytics, experiments, and production monitoring to measure user engagement and retention.
• Deploy applications, debug production issues, and maintain reliable core functionality.
• Use user feedback and product data to guide iteration and product decisions.
• Ship polished MVPs or substantial product iterations in roughly three to seven days.

What We're Looking For

• At least three years of experience shipping consumer products end-to-end, from concept through production.
• Experience building and shipping a product in an early-stage startup or through independent product work, with evidence of real users.
• Strong production experience with TypeScript, React, Next.js, and Node.js, plus APIs, SQL databases, and data modeling.
• Hands-on experience implementing authentication, payments, and subscriptions, and deploying and debugging production applications.
• Experience designing consumer product interfaces and using analytics and experimentation to evaluate engagement and retention.
• Consumer apps, social products, communication tools, or cross-platform development experience is valuable.
• Familiarity with PostHog or similar analytics tools and AI development tools, while maintaining sound architectural judgment and code quality.