Employer Job Description
From Apple's posting. “We” and “our” refer to the employer.
Apple is a place where extraordinary people come to do their best work. On the Apple Pay Partner Marketing team, we partner with banks, payment networks, fintechs, and merchants to give more customers an easy, secure, and private way to pay.
We're looking for an experienced Partner Marketing Manager to help accelerate Apple Pay growth across Latin America, one of the fastest-growing digital payments regions in the world.
Description
In this role, you'll lead partner marketing programs that grow Apple Pay adoption and engagement across Latin America, particularly in Brazil and Mexico. You'll work across both partner and consumer marketing, building joint programs with partners and shaping the campaigns and messaging that reach customers directly. You'll bring a deep understanding of local consumer behavior, banking and retail culture, and how payments work in each market across the region.
You'll also build trusted relationships and align partners and internal teams around shared goals.
Responsibilities
- Develop and lead annual marketing plans with issuers, fintechs, payment networks, and merchant partners across the region
- Drive integrated campaigns from strategy through execution, with localized messaging that resonates in each market
- Own lifecycle marketing initiatives that increase acquisition, activation, and ongoing engagement
- Serve as a trusted marketing partner to country teams while influencing senior partner stakeholders
- Build scalable marketing resources that balance regional consistency with local nuance
- Manage co-marketing investments and measure program performance to inform future initiatives
- Ensure partners follow Apple brand standards, and manage required reviews and approvals
- Collaborate with cross-functional teams to bring programs to market
Minimum Qualifications
- 7+ years of experience leading complex omnichannel marketing programs, ideally in partner or co-marketing
- Solid understanding of the fintech and digital payments landscape
- Experience marketing in Latin America, with hands-on work in Brazil, Mexico, or both
- Proven track record of building relationships with external partners and influencing them toward shared goals
- Strong program and project management skills, with the ability to manage multiple initiatives on tight timelines
- Fluency in English, Spanish, and Portuguese, both written and spoken
- Bachelor's degree or equivalent experience
- Ability to travel across Latin America and the United States as needed
Preferred Qualifications
- Familiarity with payments in Latin America, including digital wallets and local real-time payment methods (for example, Pix in Brazil)
- Experience working with merchants and retail partners in-market, turning global strategy into local execution
- Outstanding communication and presentation skills, with the ability to explain complex topics simply to audiences at all levels
- Self-starter who thrives in fast-paced, ambiguous environments and brings curiosity and new ideas to problem solving
- Demonstrated success collaborating across functions, regions, and time zones
- MBA or relevant master's degree
About this listing
LAYIQ is an independent job-discovery service. This listing does not imply a partnership with or endorsement by the employer. Review the original posting for current details and availability.
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