Brand Success Executive (Account Manager) - Fashion Platform

About Us

Wolf & Badger is on a mission to make retail fair. Supporting our community of independent designers from more than 70 countries, we connect customers with fashion, design, home and beauty from brands vetted against our sustainability guarantees, through our online marketplace and flagship stores in London, New York City and Los Angeles. We are a scale-up business based in the UK and US and a Certified B Corporation, with social and environmental purpose at the core of everything we do.

We were the first UK online marketplace to become a certified B Corp, have been recognized by the Financial Times as one of Europe's Long-Term Growth Champions, and were one of the first marketplaces globally to take orders placed by AI shopping agents.

The Role

As our North American brand community grows, we are looking for a Brand Success Executive to join our New York team. Reporting to our Senior Brand Acquisition & Partnerships Manager, who leads our New York brands team, you will look after your own portfolio of US and Canada brands, from the day they join to the day they become one of our biggest success stories.

This is a relationship role with real commercial upside. The brands on Wolf & Badger are independent businesses, often run by their founders, and the best thing we can do for them is understand what they are trying to build. You will get to know your brands one-to-one, on calls, over coffee, at their studios and in our store, learn their goals, and help them grow: through their storefront and products, our marketing, sponsored listings and other retail media, and space in our stores through our store membership plans.

As your brands grow, you share in that success through uncapped commission.

We use AI to take the repetitive work off your plate, so your time goes on what people do best: building relationships and exercising good judgment. We are looking for someone with high agency, who will look at how this role works, spot what can be streamlined, and make it happen, so there is more room to add value for brands. You will have Claude and AI-powered workflows from day one, and the freedom to build more.

At Wolf & Badger we champion a low-ego environment where cross-functional debate is encouraged, and we strive to be mission-oriented and fair at all times. Join us in growing an engaged, forward-thinking and high-functioning team.

Key Responsibilities & Accountabilities:

• Build close, one-to-one relationships with a portfolio of US and Canada brands, getting to know their founders, their products and their goals, and getting out to meet them in person, whether over coffee, at their studios or in our store
• Drive success for your brands on the platform, with particular focus on our Pro and highest-potential accounts, helping them grow their sales and get the most from Wolf & Badger
• Present the right growth opportunities to each brand, including sponsored listings and other retail media, marketing packages and space in our stores through our store membership plans, and follow through from first conversation to sign-up
• Run regular performance reviews with your top brands, using data to show what is working and where the next opportunity is
• Get the basics right for every brand, from a fast, smooth onboarding and a strong storefront to quick, accurate answers to their queries across our help desk, email and phone, working with our Community, Operations and Product teams to resolve issues and improve the experience for every brand
• Spot brands at risk of leaving early and act on it, handling pause and cancel requests with the aim of keeping strong brand relationships
• Keep a disciplined pipeline of brand opportunities, with every account and open conversation accurately recorded in HubSpot and consistent follow-up
• Look for ways to streamline and automate your own work with AI, and put them into practice, so more of your time goes on relationships and judgment
• Host regular in-store drop-in sessions for brands at our SoHo store, giving them face-to-face support and advice on growing with us
• Act as the brand liaison for all in-store brand events and activations in New York, from planning through to being on the floor on the day. This includes occasional evening and weekend work

Requirements

• 2-3 years of account management experience, looking after a portfolio of B2B clients (client success or partner management roles count; pure new-business sales, retail sales or styling do not), ideally at an ecommerce marketplace, SaaS or retail technology business serving small and medium-sized brands
• A proven track record of growing existing client accounts, including presenting and selling additional products or services, ideally advertising, retail media or marketing products
• A natural relationship builder who earns the trust of founders and business owners quickly, keeps it over time, and handles difficult conversations well
• Motivated by commercial goals and commission, and comfortable talking with brands about budgets and the return on their spend
• High agency: you notice what could work better, and you fix it without waiting to be asked
• Excellent organization and follow-up discipline, able to manage a high volume of brand conversations without anything slipping
• Commercially minded and comfortable with data: you know the metrics that drive a brand's sales and can explain them clearly
• Hands-on with AI tools in your day-to-day work, and keen to use them to streamline how you work
• New York-based and able to work onsite in our SoHo office and store a minimum of 3 days per week, on whichever days the role requires. Your in-office days will vary week to week with drop-in sessions and events, and will be agreed with your manager, not fixed in advance. This also includes occasional evenings and weekends for in-store events
• A genuine interest in independent brands, ethical retail and sustainability
• Energy, humor and self-awareness, thriving in a feedback-driven, growth-oriented culture
• Highly Desired
• You've built your own AI automations or workflows, for example with Claude, ChatGPT or n8n
• Experience with HubSpot or another CRM
• Experience with a help desk tool such as Dixa, Zendesk or Gorgias
• Experience selling or managing retail media or advertising products
• Fashion, beauty or lifestyle experience, brand-side or platform-side
• Familiarity with data reporting tools such as Looker

This is more than just an account management role. It is a chance to build lasting relationships with independent brands across North America, help them grow, share in that success, and shape how a modern, AI-first brand success team works. If you're ambitious, entrepreneurial and ready to make an impact, we'd love to hear from you!